The StartUp Greater Good Blog
Tisha’s Two-Minute Tips: Funding Your Startup: Personal Equity vs. Loans
When starting a business, how you classify your initial investment—as equity or a loan—matters for your long-term goals. In this video, Tisha explains the structural differences for LLCs and Corporations, the importance of formal loan documentation, and how to protect...
Bound By Arbitration? Do You Know What It Means?
Deciding whether or not to put arbitration clauses in your contracts is more involved than deciding if you want grated parmesan on your pasta. Don’t you just love going out for Italian food? There’s nothing that makes your mouth water quite the same way as the aroma...
Shhh – Don’t Tell Anyone. It’s a Trade Secret.
You Probably Won't Find Trade Secrets at an Estate Sale A few years ago, Cliff Kluge, a Georgia antiques dealer, claimed to have found the secret recipe to Coca-Cola. He found the “secret formula” in an old box of papers from an estate sale of a Georgia chemist. The...
Document Retention Guidelines: What Every Business Needs to Know
Spring is here and that means it’s time for some spring cleaning. If you’re ready to do some tidying up in your office, you’re probably looking at all the documents and wondering, “How long do I need to keep all of this?” Proper document retention isn’t just about...
Tisha’s Two-Minute Tips: Understanding S-Corps – What Are They Exactly?
Confused by the term "S-Corp"? You’re not alone! In this two-minute tip, we break down the often-misunderstood terminology surrounding business structures and tax elections. The Written Version When you first start out with a DBA, the legal reality is simple: you are...
Self-Audits Can Save You Thousands
Find it yourself and you might be able to avoid fines and headaches Now that spring is in the air, it's time for me to begin my annual ritual of de-cluttering the pantry. Newly devoid of expired foods I was able to group the five bottles of oyster sauce and three...
Protecting Your Business from Tax Scams
Now that the new year is well underway business owners are focusing on tax season. Unfortunately, in addition to tax season being a money maker for the government, it’s also a money maker for scammers. Scammers are relentless and they ramp up their efforts during tax...
Texas Business Licenses & Permits Guide (2026-2027)
The 2024-2025 Texas Business Licenses & Permits Guide is now available! The guide is provided by the Business Permit Office in the Texas Economic Development & Tourism Office. This comprehensive permit guide is the first stop for those looking to start a new...
What’s More Important: The Product or the Package?
In Some Cases the Box is More Valuable Than What's Inside It. A staple of Valentine’s Day is a heart-shaped box of chocolates complete with a red ribbon. Your Valentine feels special when untying the ribbon, lifting the lid, and inhaling the aroma of chocolates...
Valentine’s Season Is a Good Time to Think About Protecting Your Company with a Love Contract
As Valentine's Day approaches, it's the perfect time for businesses to consider the benefits of implementing a Love Contract. Workplace romance in the workplace is more common than you might think--spending countless hours together can turn a spark of attraction and...
No More Willpower: How to Actually Stick to Your Resolutions and Business Goals
A Better Way to Keep Your New Year Resolutions It's about that time when New Year’s resolutions start to unravel. If you’re feeling like giving up on yours, you’re not alone—and it’s not because you’re lazy or undisciplined. The truth is, willpower and motivation are...
Texas Reshapes State Contracting — HUB Becomes VetHUB
On December 2, 2025, the Texas Comptroller’s Office announced sweeping changes to the long-standing Historically Underutilized Business (HUB) program. Under emergency rules, the program will be rebranded as Veteran Heroes United in Business (VetHUB) and restructured...